



CAPE TOWN
RETAIL STORE
TENEBRIS LAB
CAESARSTONE
2019
On the agenda for 2019's Caesarstone competition, was to design a conceptual retail space for the amazing company called Tenebris Lab.
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Tenebris Lab is a company who lies their focus on virtual reality, as well as augmented reality, and all the software and hardware that goes along with it.
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For this project, I used mostly Caesarstone materials, along with the company colours of Tenebris. The concept was optical illusions, shortened to "The Optic" - which means anything to do with the eye, or to help aid the eye, which is perfect for this company.
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The idea was inspired from the feeling that a person gets from using a virtual reality goggle for the first time - everything feels off balance. Thus, everything in this store serves as an optical illusion, and nothing is as it seems.